We Help Brands Bridge the Gap Between Where They Are and Where They Want to Be
At Bridge the Gap Social Media Strategy, we help brands bridge the gap between where they are and where they want to be in their online presence. Whether it’s increasing visibility, building a loyal community, or refining a content strategy, we create custom solutions designed to drive growth, engagement, and impact. Our approach blends data-driven insights, trend-focused content, and community engagement to help brands show up online with confidence and consistency.
our mission
bridging the gap for business & brands to grow & stand out | bridging the gap for business & brands to grow & stand out | bridging the gap for business & brands to grow & stand out | bridging the gap for business & brands to grow & stand out | bridging the gap for business & brands to grow & stand out | bridging the gap for business & brands to grow & stand out | bridging the gap for business & brands to grow & stand out | bridging the gap for business & brands to grow & stand out | bridging the gap for business & brands to grow & stand out | bridging the gap for business & brands to grow & stand out |
Hi, I'm Bridgette
Hi, I’m Bridgette — founder of Bridge the Gap Social Media Strategy and your creative partner in turning content chaos into intentional growth. With a background in biochem (yep, I’m a former science nerd) and over six years of experience growing brands and building online communities, I’ve learned that strategy only works when it actually feels like you. What started as a “someday” dream is now a business rooted in everything I love: creativity, connection, and making social media feel more authentic and aligned. One day I’m deep in trending audios, the next I’m helping a client turn their vision into a strategic content plan.
Whether you're just starting or scaling fast, Bridge the Gap was built to meet you exactly where you are. I offer custom strategies that make sense, content that still sounds like your brand, and support that never gatekeeps. I’m based in Waukesha, Wisconsin, where I live with my husband — and whether you’re local to Milwaukee or across the country, I’d love to help you grow with confidence, clarity, and content that truly connects. Let’s bridge the gap between where you are and where you’re headed together.
Meet the founder
Xoxo, bridgette
Fun Little Facts
Because who doesn’t love a good random fact or two? Here’s a peek into the little things that make me, well… me.
Fueled by iced lattes & big ideas
Data is my love language
My coworkers have 4 legs
This isn’t my first rodeo
There’s nothing a good strategy session (and espresso) can’t fix.
Diving into insights and crafting intentional social plans is my favorite kind of magic.
My office is shared with two pups and two cats, and yes, they definitely run the place.
2025 marks my 7th year working full-time in social media & affiliate marketing.
bridging the gap for business & brands to grow & stand out | bridging the gap for business & brands to grow & stand out | bridging the gap for business & brands to grow & stand out | bridging the gap for business & brands to grow & stand out | bridging the gap for business & brands to grow & stand out | bridging the gap for business & brands to grow & stand out | bridging the gap for business & brands to grow & stand out | bridging the gap for business & brands to grow & stand out | bridging the gap for business & brands to grow & stand out | bridging the gap for business & brands to grow & stand out |
"I appreciate how much Bridge helps spark my creativity."
“Bridge has completely changed how I show up on social media. Not only has she given me the tools, strategies and trends to help me grow my online presence organically, but also the confidence and encouragement to continue to show up authentically. I appreciate how much Bridge helps spark my creativity and the endless support and advice is so so appreciated.”
-Carmy L., Lifestyle Influencer
Kind words
Kind words
"I have learned how to batch produce content."
“Bridge the gap social media has been the #1 catalyst for my social media’s growth. My confidence with social media and how I can market myself to a wider more authentic audience. I have learned how to batch produce content that will resonate with my audience so they continuously come back and share my content with people they know.”
-Amanda T., Business Owner
Kind words
"Cannot recommend Bridge enough!"
“Working with Bridge is a pleasure! She has so many ideas when it comes to social media and I’m always amazed by how she’s able to organize and plan a shoot. Even when challenges arise, Bridgette is able to come up with solutions on the fly to ensure that everything that needs to happen gets done. Cannot recommend Bridge enough!”
- Briana W., Brand Employee
Our approach
Connection Comes First
Our approach
We believe in building social strategies that feel genuine and grounded—centered around real connection, not just content for the sake of it.
Rooted in Data, Guided by Heart
Every decision we make is backed by insights, but your brand’s personality and purpose always lead the way.
Our approach
Our approach
Clarity That Feels Good
Our strategies are easy to follow, visually aligned, and created to help you show up with confidence—no guesswork, no stress.
Our approach
Our approach
bridging the gap for business & brands to grow & stand out | bridging the gap for business & brands to grow & stand out | bridging the gap for business & brands to grow & stand out | bridging the gap for business & brands to grow & stand out | bridging the gap for business & brands to grow & stand out | bridging the gap for business & brands to grow & stand out | bridging the gap for business & brands to grow & stand out | bridging the gap for business & brands to grow & stand out | bridging the gap for business & brands to grow & stand out | bridging the gap for business & brands to grow & stand out |